Not only screenshots are allowed now in the mobile app description in the App Store but also short videos. Though, Google Play has been…
Latest posts - Page 4
Mobile Development
How to get to mobile TOPs: Wooga company case
Eric Sefert of Wooga company was a speaker at the GDC. He told the audience what’s better: to buy several thousands of installs per…
Mobile Development
Mobile app promotion №15. TOP algorithms
While promoting a mobile app, it’s necessary to take the highest TOP positions in a store. But in order to be a king there,…
Product Management
How to reveal client needs and get 1 000 000+ users
Dmitry Dumik is a serial entrepreneur. Myata is his 3rd and the most successful project (a mobile app, an aggregator of VK content). It…
Mobile Development
Mobile app promotion №14. Review of app business-models
It’s quite hard to choose the right strategy in order to make money on an app. Sometimes even big developers make mistakes. Today we’ll…
Mobile Development
Mobile app promotion №13. Featuring
Featuring means a demonstration of a product and its qualities in a beneficial place. Such a promotion is used for mobile apps as well.…
Mobile Development
Mobile app promotion №12. Incent traffic
Mobile app promotion is almost impossible without purchasing traffic. Incent traffic is often used for this goal. Let’s talk about it today.
Mobile Development
Mobile app promotion №10. App localization
There is a question for almost any developer: expansion on markets of various countries. But it’s not enough to only place an app on…
Mobile Development
Mobile app promotion №11. App monetization: banner advertising
A lion’s share of mobile apps is created for getting an income in the end. There are many ways of monetization. But the simplest…
Mobile Development
Mobile metrics: which data should you rely on while developing apps
It’s difficult to decide what characteristics have determinative meaning in the world of mobile apps and what goals should you set for the apps.…
Mobile Development
Mobile app promotion №9. Preparing banners
Mobile advertising is similar to web marketing in many ways. But still, it develops on its own principles. For example, they both use banners,…
Mobile Development
How to make a great video for an app page in App Store
Today we will share with you our experience of how to create a video for the App Store page. What can a developer do?…
Productivity
Overtime? What about the results?
It’s quite a widespread situation when at the end of a working day you linger at the office just because your colleagues haven’t left…
Mobile Development
Mobile app promotion №8. Creation of a landing page
While promoting an app it’s necessary to pay attention to a landing page. It’s a peculiar bridge between the web and mobile app environments.…
Mobile Development
Mobile app promotion №7. Making up a marketing plan
You should start the work on app promotion long before the app will be launched. Otherwise, you may fail and lose lots of money.…