Android-based application for interactive panels built in elevator mirrors. The panel is responsive to voice commands and shows recent residential initiatives, weather forecast, and traffic jams nearby, property news and timetable of main entertainment facilities of the city. Content and layout of the panel are managed from a dedicated administrative interface. Project’s main purpose was to showcase the innovative approach of the property management company and advertise other digital services of the company. Besides a provoking wow-effect, Smart Mirror was supposed to improve the comfort of residents, hence, increase their loyalty to the management company and willingness to pay extra for the services.