Our client is a large famous online food store with home delivery throughout the UAE. It offers more than 400 types of groceries, dairy, fish, meat products, confectionery, drinks, and more.

Since 2006 the company has formed its network of suppliers and manufacturers, providing the supermarkets, restaurants, and hotels in the United Arab Emirates with their products.

Over this period, our client has maintained their website and social media, promoting their fresh, delicious products at competitive prices online.



The food supplier company noticed that the existing advertising campaigns drained their budget. The KPI was falling – sales through social pages and website didn’t show much growth. They lacked valuable, aesthetic content that would increase brand awareness and enhance customer loyalty.



The company’s advertising team turned to WiserBrand, searching for a solid foundation and guidelines to re-imagine the existing Facebook and Instagram strategies and strengthen their social media marketing practices. Besides, having opened a new outlet, our client wanted to encourage engagement and increase sales there.

Our entire team was involved with finding new creative ways to build upon and push the food supplier to the next level.

Our cooperation has lasted four years. During this time, we’ve renovated the social media strategy – its visual presentation, advertising concept while saving ⅓ of the budget. We’ve reached and engaged the target audience.