Shopify is one of the most efficient ecommerce platforms due to more than 1700 applications helping to automate the selling process. Approximately  820,000 merchants have already chosen their Shopify pricing plan. In this article, you’ll find out which one is more suitable for your business.

Shopify pricing plans: comparison

The Shopify platform offers five pricing plans: Shopify Lite, Basic Shopify, Shopify, Advanced Shopify, and Shopify Plus. It doesn’t necessarily mean that the most expensive plan is the best. The plans differ in features, and you may not need all of those in the advanced option.

There are two payment modes: monthly and yearly. You can start with any and change for another without additional fees. 

Which option to choose?

If you are a Shopify newbie, it would be more reasonable to start with a monthly plan in case you decide to stop using the platform completely. If your business is already established, you’ve used other ecommerce platforms and decided to migrate to Shopify, get the yearly plan. 

Can I cancel my plan?

Yes, you can do it at any point without being charged any fees. However, your yearly payment will not be reimbursed.

So what is Shopify plans pricing?

  • Shopify Lite – $9 USD per month
  • Basic Shopify – $29 per month 
  • Shopify – $79 per month 
  • Advanced Shopify – $299 per month 
  • Shopify Plus – pricing plans start at around $2000 per month (contact Shopify to receive a quote)

What do I pay for in each Shopify plan?

The Shopify Lite plan allows you to:

  • Showcase your products on Facebook.
  • Personalize the shopping experience with Messenger.
  • Turn your website (e.g., WordPress, Squarespace, Tumblr) into a money-making business with Buy Buttons.
  • Sell anywhere anytime via a POS app.
  • Create wholesale, phone, or custom orders right in Shopify.
  • Send invoices directly to customers.

Who is it for?

The Shopify Lite plan will work as an addition to a blog or an information site you already have. 

The Basic Shopify plan allows you to:

  • Create a fully functional website and blog through Shopify. Hence no need for a separate blog or website for managing your products.
  • Get a discount code engine and fraud analysis tools.
  • Upload an unlimited number of products to your store.
  • Obtain a free SSL certificate, manual order creation, shipping labels, unlimited file storage, and 24/7 support.

Who is it for?

With the Basic Shopify plan, you’ll get a functional online store, without the need to pay for additional features in more expensive plans.

The Shopify plan allows you to:

  • Take advantage of everything the Basic Shopify plan has to offer.
  • Create an unlimited amount of products.
  • Get access to gift cards, professional reports, and an abandoned cart recovery tool.

Who is it for?

Choose this plan if your company is planning to scale up in the nearest future. 

The Advanced Shopify plan allows you to:

  • Benefit from all the features in the previous two plans.
  • Get an advanced report builder and third-party calculated shipping rates. 
  • Access unlimited product uploads.
  • Use external payment gateways.
  • Give dashboard access to 15 users.
  • Take advantage of the biggest shipping discount.

Who is it for?

The Advanced Shopify plan is an excellent choice for businesses that prefer to use third-party shipping companies and high-revenue companies.

The Shopify Plus pricing plan allows you to:

  • Have 9 additional store clones to grow your business internationally.
  • Enable Shopify tiered pricing, bulk discounts, and shipping rules.
  • Add wholesale-only products, review, and edit orders before invoicing.
  • Create unlimited staff accounts.
  • Get lower transaction fees (0.15% per transaction compared to  0.5% in the Advanced plan).
  • Customize and improve your on-site checkout experience.
  • Get other perks, such as adding a free product to cart via discount code, creating extra, custom fields in the checkout, and utilizing social logins via multipass.

Who is it for?

The Shopify Plus plan is designed for enterprises that need resources to focus on things like marketing and design, as opposed to the order management.

Final Thoughts

Shopify offers a range of pricing plans for businesses of any scale and maturity. If you are already using another ecommerce platform and want to migrate to Shopify, or are only at the start of your business story, contact our team. We’ll help you find your niche on this platform.